Fit N Fly

Online clothing and footwear retailer, stocking popular brands including The North Face, Nike, Lacoste, Fila, and Converse.

The Project

Fit n Fly were already using Shopify for there existing ecommerce website. They had come across some difficulties with getting it to look the way they wanted. They approached us to see if we could help.

After some initial research we proposed a series of changes to their layout which would greatly improve their user experience. 

The new website features a cleaner look, with the all important header space tidied. We introduced a new mega menu navigation and ensured product pages followed an accepted structure aimed at creating a higher conversion rate. 

We paid particular attention to mobile users who are the predominant stakeholder of this site and carried out mobile optimisation techniques.

Fit n Fly Logo
Fit n Fly Shopify Website
Fantastic to work with DTF Digital and a great result. Would definitely recommend, thanks very much for your help in designing our website!
Director, Fit n Fly
DTF Digital